There’s every chance you’re reading this on your phone.
Almost half of our readers use their smartphones to read our content, if I were a gambler I’d bet your website has a similar percentage or even higher. This number will continue to grow.
In Australia alone, more than 17 million people (almost 80% of the population) own smartphones, checking those phones collectively eight billion times a day. Now, Australians are not only scanning their emails, checking Facebook and taking selfies. They’re increasingly using their phones to read ebooks, blogs, and your content.
When it comes to written information about your business that people will actually read, you need to comprehend how well your words come across on a phone.
Here is a mobile responsive checklist, and how to adjust anything that needs adjusting!
2018 is right around the corner, and there’s no better time than now to discuss with your team what your inbound marketing goals should be for the new year. However, before you define any specific goals, have a read of this! I’ll be breaking down five marketing trends to keep your finger on in 2018, along with some tips on how to work each tactic into your content marketing mix. Read More