It should not come as a shock that Google would recognise the growing importance of these searches and work on improving their system to accommodate this.
Google released their mobile-friendly update on Tuesday April 21, 2015 (USA) targeting search rankings on mobile devices and assessing queries on a page by page basis.
When it comes to E-commerce there is no need to ‘reinvent the wheel’. Nine out of ten times it is cheaper and more effective to use an off-the-shelf solution rather than building a solution from scratch. There are many E-commerce solutions available as SaaS (software as a service) and open source CMS platforms that can be found just by searching online so there is no shortage of good website programs.
As a SEO specialist, Shopify, Bigcommerce, Magento and WooCommerce are among my favourite platforms to work with but regardless of what solution you use there are a few things that are worth considering.